Korea’s World-Recredited Powerhouse of Basic Cosmetics: ‘COSTOK’ Used By Both Men and Women

Korea is also highly evaluated in the field of basic cosmetics worldwide. Based on excellent technology and research and development, products tailored to various skin types will be released, and anyone of all ages can easily choose basic cosmetics that are suitable for them.

Basic cosmetics have become a necessity to maintain healthy skin beyond just skin care products. Korean consumers have a high understanding of their skin types, so they have personalized skin care routines such as moisturizing cream, toner, essence, cleansing foam, and sun cream. In particular, as men’s interest in skin care increases, exclusive products are constantly being developed, and the demand for functional cosmetics is also increasing. The core Costok of basic cosmetics can be easily used by anyone regardless of age or gender and is receiving positive reviews.

Male students attending university are using the basic line of Costok. I was lazy to apply it because there were many types of basic line, but I evaluated that it was convenient to use the products in order as the basic line of Costok. I couldn’t use basic cosmetics carelessly because I usually have sensitive skin, but the basic line of Costok is that when applied to the skin, it feels mild without stickiness and absorbed right at the same time as applying it. I usually had a feeling of dryness on my face, but after applying the product, my face seemed to glow. The Shavet-type cream has Pastura in the product, so you can easily adjust the amount. The ampoule has the advantage of using it for a longer time because it has a larger basic capacity than other brands that have been used so far, and it was good to adjust the volume easily because it was a pump type unlike other products that have a pipette type.

A female college student, who usually wears a lot of makeup, used Costok’s cleansing line and praised it as a cleansing foam that is mild but has a strong cleaning power compared to other products. Compared to other products, it is said that it is good because it is foamy and soft and sticky because it does not irritate the face a lot. It is said that it was good because the skin did not pull and felt moist even after washing the face.

A female student who is preparing for employment who is engaged in a lot of outside activities positively evaluated Costok’s sunscreen. This female student’s skin is very dry and sensitive, so she always used only moisturizing products and applied a lot of moisturizing cream because she didn’t like the dryness of sunscreen. This product was good because it applied and permeated smoothly even with a little cream in the skincare stage. Above all, I positively evaluated Costok sunscreen, saying that its tone-up is superior to other products. Even though it became naturally bright, there was no need to apply foundation, and I was worried about the inner drying when applying it as an inorganic sunscreen, but I didn’t feel any Costok products. The great advantage of Costok sunscreen is that it has a natural tone-up, a fresh finish, and a thin adhesion to the skin.

Costok will have a great influence not only in Korea but also in the global market through continuous innovation and quality improvement. Costok’s basic cosmetics have been developed so that anyone can use them regardless of gender, and are expected to play an important role in the global beauty market in the future.

▲ DONA CO.,LTD
▲ Costok
▲ CEO KANG  JI YOUNG
▲ www.costok.co.kr
▲ kskang75@hanmail.net

SALLY LEE

US ASIA JOURNAL